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  1. Tata Sky launches new set of regional packs

    MUMBAI: DTH provider, Tata Sky, has now launched another set of regional channel packs - Tata Sky Smart Packs after unveiling a unique Flexi Annual Plan. The new list of smart plans includes 10...
  2. ARG Outlier Media writes to TRAI, accuses News18 India of flouting landing page direc

    MUMBAI: ARG Outlier Media Asianet News, which owns channels like Republic TV, Republic Bharat among others, has accused TV18 Broadcast Ltd of flouting Telecom Regulatory Authority of India’s (TRAI) 3...
  3. Netflix CEO Reed Hastings on competition and content creation in India

    MUMBAI: With Amazon flexing its muscle and soon to be Disney-owned Hotstar in the fray, the Indian OTT market is super competitive and exciting, feels Netflix CEO Reed Hastings. "There is also lots...
  4. MX Player’s Gautam Talwar on content plans and digital measurement currency

    MUMBAI: The latest OTT entrant Times Internet-owned MX Player*recently entered the space with five original series on the back of an ad-supported business model. To keep consumers engaged, it aims to...
  5. Hotstar to disrupt online video subscriptions with Hotstar VIP

    MUMBAI: Hotstar, India’s leading video streaming platform, launches ‘Hotstar VIP’ - a subscription that offers audiences the best of content at just INR 365 per year. The new subscription plan gives...
  6. SBI Life Insurance launches breast cancer awareness campaign “Thanks a Dot”

    MUMBAI: SBI Life Insurance, one of India’s largest private life insurers, has launched ‘Thanks A Dot’, an innovative breast cancer awareness initiative that is supported by the Women’s Cancer...
  7. Max Life Insurance announces partnership with Royal Challengers Bangalore

    MUMBAI: Max Life Insurance*has announced its partnership with Royal Challengers Bangalore for the upcoming T20 season. As a part of the partnership, Max Life Insurance will be the official life...
  8. Netflix declines being part of Apple TV service

    MUMBAI: Streaming giant Netflix will not make its content available on Apple’s upcoming video offering. The latter is expected to introduce its video-streaming services on 25 March*ramping up the...
  9. IPRS grants music license to Google for India

    MUMBAI: The Indian Performing Right Society Limited (IPRS) has granted a license to Google, enabling the company to utilise IPRS members’ Indian works repertoire in India across YouTube and related...
  10. Weber Shandwick appoints Nikhil Dey as vice chair in india

    MUMBAI: Weber Shandwick, one of the world's leading global communications and marketing solutions firms, today announced the appointment of Nikhil Dey as vice chair of the firm’s India operations....
  11. “ABBY AWARDS 2019” announces the illustrious Master Jury for the Creative ABBY’s

    MUMBAI: The gold standard in advertising awards, ABBY Awards 2019 that celebratescreative excellence in the category has announced an illustrious master jury for the upcoming edition. *Introduced...
  12. Saatchi & Saatchi Focus rechristened to Publicis Health & Publicis Business

    MUMBAI: Building on the Publicis Groupe*philosophy of Power of One, with customers at the centre of everything they do, Saatchi & Saatchi Focus, an award-winning; specialist knowledge-based...
  13. 1700 Mumbaikars cycle to raise awareness for mental health

    MUMBAI: Mpower, a pioneer in Indian mental healthcare from The Aditya Birla Education Trust, today returned with its fourth edition of Aditya Birla Health Insurance Ride to Mpower, a cycle ride to...
  14. DCMN India bags media duties for FanFight

    MUMBAI: DCMN India, a growth marketing partner to digital-first brands, has bagged the media duties for FanFight, India's fastest growing fantasy sports start-up. The account will be serviced from...
  15. Nazara Technologies, Delta Corp to invest Rs 40 cr in HalaPlay

    MUMBAI: Nazara Technologies Ltd and Delta Corp Ltd, which is India based casino gaming company, together will invest Rs 40 crore as part of Series-A funding round in an online daily fantasy sports...
  16. Discovery India unveils unique short-form video destination on Dailyhunt app; Discove

    MUMBAI: Discovery Communications India (DCIN), country’s leading factual entertainment network, has entered into a unique partnership with India’s No 1 News and local content discovery app –...
  17. Asian Paints, Post Office Studios present the colourful trends of our time

    MUMBAI: Post Office Studios conceptualised and produced five animated films to launch Asian Paints’*Colour Next series this year, which were released at the country's India Design ID.
    Every year,...
  18. Analysis: Latest news television trends and consumption patterns

    BENGALURU: The FICCI M&E 2019 report says that 43 percent of the 885 private TV channels in India are ‘news channels’. It further states that news, which commands a 7 percent share of viewership,...
  19. Festival Tourism is driving Travel Demand Thomas Cook India observes 20% growth in b

    Mumbai: Thomas Cook (India) Ltd., India’s leading integrated travel and related financial services company, has reported a strong growth in ‘Festival Tourism’ as the Indian traveller seeks to combine...
  20. Gits Food's launches new 'Sawal hi nahi banta, yaha banta hai Gits!' campaign

    MUMBAI: Gits Food Products Pvt Ltd*has unveiled its latest ‘Sawal hi nahi banta, yaha banta hai Gits!’ campaign. Conceptualised by Lowe Lintas, the fresh new TVCs contain two delectable stories...
  21. Van Heusen presents 'Carry Your World' campaign with Jacqueline Fernandez

    MUMBAI: Van Heusen, India’s leading power dressing brand from Aditya Birla Fashion and Retail Ltd has launched a comprehensive `Carry your World’ campaign featuring India’s leading Bollywood star...
  22. MyTeam11 Launches Campaign on 25 Television Channels Targeting Upcoming T20 and World

    New Delhi: India’s leading fantasy sports website MyTeam11, today announced a collaboration with 25 Television channels across the music, news, sports and knowledge sharing genres among others, in a...
  23. ZEEL launches an exclusive campaign for its english cluster #WhereIsMyChannel

    MUMBAI: With TRAI initiating the implementation of the MRP regime, consumers now have a choice to select the packs and channels that best meet their content needs. While the broadcasters are busy...
  24. Consumer confidence plummets in March 2019

    MUMBAI: The India Primary Consumer Sentiment Index (Consumer Confidence), as measured by Thomson Reuters in partnership with Ipsos, has nosedived by 6.8 percentage points in March 2019.
    The monthly...
  25. Kids prefer home-grown content, feature films on TV

    MUMBAI: The TV industry is growing and so is kids’ viewership. Since 98 per cent of India is still single TV homes, co-viewing is extensive and leads to better targeting options while demand for...
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