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  1. IBC19, Amsterdam: 'Red Bee Media builds hybrid media cloud environment with Cisco and

    MUMBAI: Red Bee Media has been working with Cisco and 7fivefive to create a sophisticated media centric hybrid cloud environment, designed to streamline media production, playout, media processing...
  2. Witness the legendary duo Detective Lowrey and Burnett on a mission! &flix is set to

    MUMBAI: Two loose cannon cops from Miami PD's Tactical Narcotics Team (TNT) and a Cuban drug cartel are the perfect recipe for chaos. The out of control trash talking buddies, Detective Burnett and...
  3. Spurt in internet usage to Drive Digital Marketing in India

    MUMBAI: Delivering the keynote address at the 15th Marketing Conclave organized by the Internet and Mobile Association of India (IAMAI), Manish Maheshwari, Managing Director, India Operations at...
  4. Ola redefines two-wheeler mobility with new ‘Ola Bike’ campaign

    MUMBAI: Ola, India’s largest mobility platform, is looking to criss-cross its way through labyrinthine roads and gridlocks of India in a big way. The company has recently launched a campaign to...
  5. IDBI Federal Life Insurance creates awareness about responsibly planning for each mil

    MUMBAI: IDBI Federal Life Insurance, one of India’s prominent life insurance companies, today announced the launch of its latest video campaign which aims to create awareness about the importance of...
  6. I&B Minister asks broadcasters to make shows accessible to the hearing-impaired

    MUMBAI: The Ministry of Information and Broadcasting has announced the implementation of accessibility standard for TV programmes for persons with hearing impairment from 16 September 2019.
    I&B...
  7. Zomato forays into online video space, to launch 18 original shows

    MUMBAI: The streaming war is not limited to media houses anymore. From e-commerce apps to online cab-ride services are also jumping on the band-wagon to keep consumers engaged. Now, food delivery app...
  8. Tanishq TVC film with Nayanthara celebrates glittering gold & abundant auspiciousness

    MUMBAI: Tanishq, India’s trusted jewellery brand has launched a new TVC campaign targeting its large customer base in Tamil Nadu. *The new TVC, featuring Southern superstar and face of Tanishq South,...
  9. BookMyShow's campaign around the movie Dream Girl Creates a Stir on Social Media

    MUMBAI: BookMyShow, India’s leading entertainment destination, has launched a fun, quirky and innovative marketing campaign for Ayushmann Khurrana’s upcoming film ‘Dream Girl’. The campaign through...
  10. Tissot rolls-out innovative cinema campaign in collaboration with Khushi Advertising

    MUMBAI: Tissot, world leader in the Swiss traditional watch industry has rolled-out an innovative on-screen advertising campaign in multiplexes. For this, ambient media agency, Khushi Advertising...
  11. Viacom18 partners with CMCA to conduct beach clean-up drive across Mumbai

    Mumbai: The 10-day long Ganesh Chaturthi festivities are a highlight for the city of Mumbai and its residents. However, the sight on city-beaches post the visarjans (idol immersion) is one of apathy...
  12. Likee to support underprivileged talented youth with #Likeedreams initiative

    MUMBAI: Likee, the pioneering global short video creation platform from Singapore based BIGO Technology today announced the launch of Likee's Creator Academy with #Likeedreams theme. Inspired from...
  13. TRAI extends deadline for comments on consultation paper to review NTO

    MUMBAI: The Telecom Regulatory Authority of India (TRAI) has extended the deadline for the receipt of comments and counter comments on Consultation Paper on "Tariff related issues for Broadcasting...
  14. Social media platforms, online video to consolidate advertising dominance in 2020

    MUMBAI: A considerate portion of marketers in Asia Pacific (29 per cent)don’t have the right balance and synergies between digital and offline media, while the majority (84 per cent) still struggle...
  15. Dentsu India bags marketing communications duties for Kokuyo Camlin

    MUMBAI: Dentsu India, the brand solutions agency from the house of Dentsu Aegis Network, has won the marketing communications mandate for the iconic stationery brand - Kokuyo Camlin. As part of the...
  16. BARC week 36: Regional space witnesses two new entrants Zee Keralam, Aakash Aath

    MUMBAI: In the week 36 of BARC India ratings, regional segment witnessed two new entrants in Bangla and Malayalam spaces. Zee Keralam entered the top five Malayalam channels table in week 36 of BARC...
  17. BARC week 36: Dingdong struggle for top slot between Dangal and Sun TV

    BENGALURU: Enterr 10 Television’s free to air (FTA) Hindi GEC Dangal and the Sun Tv Network’s flagship pay TV Tamil GEC Sun TV have been interchanging ranks one and two in Broadcast Audience Research...
  18. Harmonic Powers Sky Italia OTT Services

    SAN JOSE, Calif: Harmonic (NASDAQ: HLIT) today announced that its cloud-native media processing software and content-aware encoding (CAE) technology is powering Sky Italia's OTT streaming services....
  19. EaseMyTrip Teams Up with 20th IIFA Awards as Travel Partner

    New Delhi: EaseMyTrip.com, one of India’s leading online travel aggregators, has partnered with 20th IIFA Awards 2019 for the third time in a row. IIFA, one of the biggest annual awards of Bollywood...
  20. BARC week 36: Harpic comes into 2nd place

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 31 August 2019 and 06 September 2019.The data reflects top...
  21. Psychology and marketing: what influences consumer decisions

    My daughter was pestering me for a movie. The movie is only in theatres. After hours of debate, with a thin chance of her to see the movie online, finally, the tickets were booked. It took some time...
  22. Omidyar Network India, Monitor Deloitte launch report on Indian data privacy landscap

    MUMBAI: Omidyar Network India, an investment firm focused on social impact, today launched a new report titled “Unlocking the potential of India’s Data Economy: Practices, Privacy and Governance”, in...
  23. ShemarooMe to Premiere 52 movies in 52 weeks with their new offering - Bollywood Prem

    Mumbai: ShemarooMe, the over-the-top (OTT) platform by India’s leading content powerhouse Shemaroo Entertainment Limited, launched its new offering Bollywood Premiere for all the movie buffs across...
  24. Hike Sticker Chat brings Ayushmann Khurrana & Nushrat Bharucha to life with exclusive

    Mumbai: Hike Sticker Chat - a platform dedicated to supercharging expression by taking the world beyond the keyboard-today announced its tie-up partnership with Dream Girl, produced by Balaji Motion...
  25. Zee Media CFO Sumit Kapoor steps down

    MUMBAI: Zee Media Corporation Ltd (ZMCL) chief financial officer (CFO) Sumit Kapoor has resigned from his position. His resignation will come to effect from 13 September.
    “This is to inform you that...
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