MUMBAI: One of the world’s most popular short-form video communities musical.ly will launch the fourth edition of its talent program One Million Audition on 17th May. The One Million Audition provides young budding artists a stage to showcase their diverse talent and win millions of followers and up to one million Rupees worth of rewards. For the first time in India, musical.ly has invited five renown industry stalwarts Tiger Shroff, Rakul Preet Singh, Mallika Dua, Shirley Setia and Lauren Gottlieb as mentors for the competing musers.
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One million Audition has already witnessed three successful chapters in India. The third Audition gathered over 300,000 videos, receiving a total of 150 million views. Many musers dazzled the community with their diverse talent and grew fan base in an unparalleled scale and speed. Manjul Khattar, one of the winners of the third Audition has gained 700,000 followers within three months.
The fourth Audition will open five categories for talents from all walks of life. Mentors for the five categories are:
·Tiger Shroff – Sports (Video Download Link: https://we.tl/7YxtuNcKaG )
·Rakul Preet Singh – Food (Video Download Link: https://we.tl/8kry24xDll )
·Mallika Dua – Comedy (Video Download Link: https://we.tl/Mcu3zWW5r5 )
·Shirley Setia – Singing (Video Download Link: https://we.tl/aZJ6K2WeZI )
·Lauren Gottlieb – Special S****s (Video Download Link: https://we.tl/eAuLmwCTEB )
Comedian and Actor, Mallika Dua commented, “I’m super excited to invite the young budding comedians of our country and see what this fresh lot has in store. Comedy is fun and interesting for everyone alike but I know how difficult it is for an artist to keep the audiences engaged throughout their act. Wish all budding comedians good luck and I look forward to all the entertainment and laughter coming our way.”
Lauren Gottlieb, the Dancing diva commented, “I’m super passionate about dancing and have been a part of two dancing shows. I understand the stiff competition in the industry and very well aware of the challenges that dancers face while participating in a contest. Thus, I look forward to encouraging the dancing stars of the country to bring out and show their talent to the country.”
Since launch, musical.ly has been empowering users to create and share original videos that express their humor and talent, to discover a world of entertaining content, and to connect with a community based on their interests. It has become a phenomenon across the world, trending in the US, Europe, India and many other regions.



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Music and Youth


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